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VALUES
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VALUES
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Vision: to be the most trusted and innovative provider of superior glass and crystal solution, the best marketed quintessence of leading Italian design applied to every stage of consumers’ lives.
RCR is innovation through design, Italian and Tuscan lifestyle, culture and tradition for the art of the table and passion for beauty, the materials and a green policy, brand image and a fully integrated manufacturing process.
Mission: Industrial and crystal with a craftsman’s care and attention
Creating tableware and home décor items for the homes of consumers worldwide, reinterpreting with creativity and innovation the secrets of the ancient glassmaking art.
RCR is Italy’s largest crystal manufacturer and one of the largest in the world. Located in the town of Colle di Val d'Elsa, in Tuscany, it is a symbol of Italian design for the tableware, giftware and home decor.
RCR Cristalleria Italiana, with his two collections, Home&Table and Da Vinci Collection, brings on the best tables and homes worldwide product lines featuring contemporary shapes and chic designs and colours.
A dynamic Italian company, constantly searching growth and development, a company in motion that open to drawing on and expressing new trends, collaborates with internationally-known designers molding this prized material, not a static, immobile materials, but dynamic and in constant evolution, a high-viscosity fluid, a liquid in its solid state. Innovation and dynamism are therefore RCR essential values, forming the base of the recent RCR CRYSTAL MOVEMENT.